They beckon to you. “Come shop now. Fantastic, can’t miss, treasures are waiting for you.”
The slick print, television, and online ads with well-tested sales phrases are designed to get you buying. Coupled with captivating product images, these phrases can be powerful motivators for buying.
Interestingly in browsing through lots of sales flyers to find the more popular sales slogans, I found that they all have something in common. They all promote a sense of urgency.
This urgency to buy is generated in a variety of ways centered around appealing to the desire not to miss out on things. “Hurry or you will not get the best price. Act fast or because of the limited inventory, you will miss out on getting that great item. Once this sale ends, things will never be the same again.”
Also, some sales appeal to an urgent need to help others. “Shop now and we will give a worthwhile cause that is in real need a portion of the proceeds.” Or even to frugal traits. “Stock up now or pay more later.”
Whatever the approach, the following 50 phrases help create that sense of buying urgency that gets items moving out the door or of the warehouse.
- At These Prices Inventory Won’t Last Long
- Best Sales
- Big Buys
- Biggest Sale of the Season
- Biggest Sale of the Year
- Blow Out Sale
- Buy One, Get One Free
- Closeout Sale
- Don’t Delay
- Don’t Miss Out On
- Doorbuster Deals
- Everything Must Go!
- Exclusive Sale
- Factory Specials
- Great Deals for a Great Cause
- Half Off Sale
- Help Us Help Others
- Huge Sale
- In Store Only!
- Inventory Liquidation
- Limited Quantities Available
- Massive Savings
- Mega Sales
- One Day Sale…Hurry!
- Online Sale Online
- Only Available Today
- Only Once a Year
- Our Lowest Prices Ever
- Overstock Sale
- Prices Never Lower
- Savings Event
- Savings Won’t Last Long
- Secret Sale
- Shop Thousands of Designer Labels
- Sizzling Sales
- Spectacular Doorbusters
- Stock Up Sale
- Storewide Sale
- That’s Value
- The Sale of Sales
- These Deals Won’t Last
- Time is Running Out
- Treat Yourself
- Unbeatable Prices
- Unbelievable Discounts
- Warehouse Sale
- When It’s Gone, It’s Gone for Good!
- While Supplies Last
- You’d Be Crazy to Miss This!
- You Deserve It!
This knowledge of the type of sales phrases that help get us shopping can be useful in several different ways. First if you are concentrating on paring down your spending, you can learn to recognize phrases that get your shopping itch going. By recognizing them as spending triggers, you lessen their power.
On the other hand, if you have a product to sale, you now know the types of words that can help drive sales.
Before you go, I have put together a Free One Page Printable with ALL 50 Sales Phrases That Get People To Buy on it. Be sure and click below to grab this super handy reference sheet.
those are some terms for sure that make many take another look
come see us at http://shopannies.blogspot.com
Christine from SoDomesticallyChallenged says
It’s so interesting how so many things like this are psychological, that phrases can cause us to feel we have to buy!
Thanks for the list of what to be aware of….and what to use next time we have a school fundraiser 😉
Jenny @ Unremarkable Files says
I was an English lit major in college (not a good one) so I’m always fascinated with the power of words.
I read a similar post a few months back with lists of “scare” words that you hear on the news to get you to watch/read the story.
Did a “scare” word exercise in Sunday school class not long ago. Mixed up words from major news headlines with words from headlines on positive news only blogs and asked people to tell how different words made them feel. Definite visceral reactions to words. Thanks so much for stopping by. Sending Pinterest love your way.
April G says
Yep! That covers all that I can think of! It’s all about creating pressure! Thanks for linking up with Turn it Up Tuesday.
Thanks. I’m relaunching my website soon, i’ll be defenitely using some of these phrases…
These phrases definitely are powerful. Thanks so much for stopping by.
If you absolutely need to buy something and it is on sale, then that will be the best opportunity to save on that item. However, most shoppers shop sales even though they don’t need anything. The buzz words you listed are the reason they shop and buy during the sale. Obviously the phrases work, as people shop these sales, but the best time to buy something is when you actually need it. Major plus if it is actually discounted at the time you plan to buy it!
Totally agree. Constantly shopping sales when you are not looking for specific items prompts you to buy things on impulse and not reason.